No todos son autos y helicópteros para Uber. ¿Sabías que la compañía también tiene otros servicios especializados para los amantes del vino o las bicicletas?  

Bloomberg

¿Alguna vez has escuchado sobre UberWine o UberSki? No lo creo.

Esos servicios y otros innumerables complementos de Uber son beneficios específicos para ciertas regiones, creados para adaptarse al estilo de vida local y atender solicitudes comunes. Por ejemplo, en California significa tener un conductor que te acompañe durante todo un día de catas de vino, mientras que en Utah se refiere a llegar hasta la pista de esquí con tu equipo en el remolque.

“Centramos nuestra atención en el mercado local de los lugares donde damos servicio”, dijo en una entrevista para Bloomberg, Amy Friedlander, jefa de desarrollo de negocio y marketing experimental de Uber.

A veces esto se materializa en un programa temporal, como el servicio de helicópteros UberChopper que se ha ofrecido en lugares como los Hamptons durante el verano, o en Cannes durante el festival de cine.

A security officer looks on as an Uber Technologies Inc. UberCopter lands at the Blue Tree Hotel helipad in Sao Paulo, Brazil, on Friday, June 17, 2016. The San Francisco-based ride-hailing company has chosen the congested Sao Paulo financial hub of 20 million people to test its helicopter service. Photographer: Paulo Fridman/Bloomberg

Sin embargo los servicios adicionales más funcionales de Uber no son a corto plazo.

“Queremos explorar lo que es significativo de una ciudad y cómo podemos contribuir a la manera en que funciona el transporte ahí”, dijo Friedlander, en referencia a programas como UberBike, el cual permite a los ciclistas en Ámsterdam montar sus bicicletas al auto si estos deciden no pedalear para regresar a casa, o UberPitch, un servicio emergente que permite a los emprendedores reservar un viaje con capitalistas de riesgo e inversionistas en capitales de negocios como Boston y Berlín.

Frecuentemente las ofertas especiales son solo promovidas entre locales, con la ayuda de campañas de marketing a través de correos electrónicos que la empresa prefiere usar moderadamente.

Pero para una empresa como Uber, la creación de un servicio hiperlocal no es poca cosa. El servicio tiene ser ofrecido en escala al instante, lo que significa que los gerentes generales de la empresa en cada ciudad tienen que trabajar en conjunto con los conductores más dispuestos a probar cosas nuevas para asegurarse de que haya suficientes coches -equipados con porta bicicletas o protectores para los asientos para transportar mascotas con el fin de satisfacer la demanda de inmediato.

La mejor manera de descubrir los servicios especializados disponibles en la ciudad que uno está visitando es a través de la aplicación, explicó Friedlander. Pero, en lugar de dejarte con la duda de qué encontrarás, hemos hecho un resumen de las mejores ofertas, así como de las más peculiares y útiles, que están disponibles alrededor del mundo.

UberCarSeat

Dónde: en Nueva York, Philadelphia y Washington D.C.

Este programa amigable con los niños resulta ser también uno de los valores agregados de la compañía más complicados. El precio es simple: Con un cargo adicional de 10 dólares al servicio de UberX uno puede obtener un asiento de auto para niños. Pero antes, asegúrate de revisar el micrositio para confirmar que tu hijo tenga la edad y peso necesarios para el tipo de asientos que Uber ofrece. Para Uber, este servicio representa entrenamiento especial para sus conductores que garantice que los asientos cumplan con las medidas de seguridad.

UberCarSeat

 

UberWine

Dónde: San Luis Obispo y Santa Barbara, California.; Valle de Guadalupe, México

Olvídate de conseguir un conductor designado -o pagar de más por un chofer- para que te lleve de viñedo en viñedo. Por lo menos en algunos destinos, Uber te acompaña durante todo un día de cata. El programa piloto de este servicio fue lanzado el año pasado en la región central de California, en ciudades como San Luis Obispo y Santa Barbara. También está disponible en la floreciente región vinícola de México, Valle de Guadalupe, donde los conductores de UberValle te llevan a las mejores bodegas en un viaje fácil y rápido.

SANTA YNEZ, CA - MAY 24: A car drives along Happy Canyon Road in the Santa Ynez Valley on May 24, 2013, near Santa Ynez, California. Because of its close proximity to Southern California and the population of Los Angeles, the Santa Ynez Valley has become a popular weekend getaway destination for many tourists. (Photo by George Rose/Getty Images)

 

UberMoto

Dónde: Nueva Delhi, Hanoi, Bangalore, Ciudad Ho Chi Minh, y más

Los tours en motocicleta en estas capitales de Asia son experiencias cotizadas en páginas como Viator: medio día cuesta 75 dólares o más. Uno puede reservar el servicio de UberMoto, el cual funciona prácticamente como cualquier otro servicio de Uber. Al momento de solicitarlo, se te  proporciona la marca y modelo de la motocicleta del conductor para que puedas identificarlo fácilmente. Y sí, incluye el casco requerido por la ley.

UberMoto

 

UberLux

Dónde: Roma, Londres y Los Ángeles

No te conformes con viajar en un Hyundai. En capitales de estilo alrededor del mundo, Uber permite hacer viajes en vehículos de primer nivel -cada uno inspeccionado para que cumpla con ciertos estándares. Las reglas básicas son que el automóvil debe estar dentro de un grupo de marcas y modelos aprobados (Mercedes Benz Clase S o G, Porsche, Panamera, cualquier Bentley o Maybach), no debe tener más de cuatro años de antigüedad y debe ser negro por dentro y por fuera. Se requiere que la vestimenta de los conductores sea formal (“usar traje es altamente recomendable”, dice la hoja de consejos para el conductor), que ofrezca agua embotellada, y sea capaz de hacer recomendaciones de restaurantes. Como pasajero en Los Ángeles, donde los precios son los más transparentes, pagarás un precio base de 20 dólares por el privilegio y cuatro veces la tarifa local por minuto.

UberLux

 

UberSki

Dónde: Lake Tahoe, Park City en Utah y Santiago de Chile

Solo hay dos cosas que uno espera al contratar un Uber en una ciudad de esquí: un rack donde poner el equipo y que el vehículo sea todo terreno. El cliente obtendrá ambos con UberSki, y tendrá que pagar solamente 5 dólares adicionales por esta comodidad.

Skier admires view of Lake Tahoe from the ski slope of Heavenly Mountain Resort, USA. winter. This resort straddles two states, Nevada and California.

 

UberBike

Dónde: Ámsterdam y Sao Paulo

En estas ciudades, Uber no solo tiene como competencia los taxis sino el popular uso de la bicicleta. Aquí, atender a los ciclistas no se trata solo de una oferta útil, sino que es una oportunidad de negocio inteligente. Así Uber permite a los conductores que enganchen porta bicicletas a sus vehículos y ofrezcan viajes tanto para los pasajeros como para sus bicicletas, como parte del servicio de UberBike. Este servicio ha estado disponible en Sao Paulo durante un año y tiene un costo adicional de 4 reales; el servicio fue introducido en junio en Ámsterdam y tiene un cargo de 4 euros adicionales a la tarifa regular.

UberBike

 

UberPet

Dónde: Ciudad de México

¿Quién hubiera pensado que la Ciudad de México sería un refugio para las mascotas consentidas? A partir de junio, puedes viajar con tu perro, gato, ave o pez sin tener que preocuparte por un cargo adicional por limpieza. Existe una tarifa mínima de 70 pesos por un automóvil regular. Los perros de servicio están exentos de este cargo.

UberPet

 

UberBoat

Dónde: Estambul

UberBoat surgió en Miami durante el Art Basel y en Baltimore para el Light City -dos festivales que atraen anualmente a miles de turistas. Pero en Estambul, UberBoat es una oferta de tiempo completo. Puedes viajar de Asia a Europa en un pequeño yate con capacidad para 6 a 8 personas o puedes usar este servicio para llegar al aeropuerto o pasar un día en las Islas Príncipe.

A Beneteau SA motor boat owned by Navette-Tezman Holding and operated through the UberBOAT taxi service, a unit of Uber Technologies Inc., passes a passenger ferry as it sails across Bosporus strait in Istanbul, Turkey, on Friday, Aug. 28, 2015. The service will appear on the smartphone app when a user stands near the coastline of the city's central waterway. Photographer: Kerem Uzel/Bloomberg

UberGreen

Dónde: París, Porto y Lisboa

La ciudad que fue sede de la Conferencia por el Cambio Climático de las Naciones Unidas en 2015 fue también la primera en ofrecer UberGreen, un servicio brindado con automóviles eléctricos e híbridos, como es el caso del Nissan Leaf y el Toyota Prius. No hay cargo adicional para los pasajeros; un servicio de este tipo cuesta lo mismo que uno UberX. En Portugal, UberGreen continúa como plan piloto; fue lanzado en mayo con solo 20 automóviles en las ciudades de Porto y Lisboa juntas.

The Toyota Motor Corp. 2016 Prius hybrid vehicle is displayed after being unveiled in Las Vegas, Nevada, U.S., on Tuesday, Sept. 8, 2015. Toyota Motor Corp. revealed its all-new 2016 Prius, the first redesign of the top-selling hybrid in almost seven years, after its sales fell by half. The fourth-generation Prius features a new exterior with sharper, sportier lines. Photographer: Jacob Kepler/Bloomberg

56 Responses to 9 servicios exclusivos de Uber que no sabías que existían

  1. Ángel yturbe dice:

    YA NADAMAS LES FALTA EL SEXO SERVICOI DENTRO DEL AUTO NO?

  2. Ana Lilia Furlong dice:

    Vivo en playa del Carmen y me gustaría que existiera uber aquí, por muchas razones la más importante es porque tienen una exelente reputación.

  3. chemaniako dice:

    lo de uber bike en amsterdam es falso ahi estuve de vacaciones, utilize uber y no habia la opcion de bike #dicksoutforharambe

  4. adrian chevaili dice:

    Me parece más un anuncio de Uber que una realidad, en Mexico DF no he visto la opción con mascotas, es en serio? Alguien de uds lo ha usado?

  5. Gonzalo dice:

    Yo soy conductor de uber y efectivamente existe uberPET

    En promociones ingresa uberPET y te aparecerá 🙂

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    Son unos estafadores, se dan el lujo de generar cargos absurdos sin notificar al usuario hasta que llega el momento de extraer el dinero de la tarjeta.

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